Project Literacy
- Loerie Award Finalist 2015
- Loerie Award Finalist 2015
A print Ad Campaign that will highlight the importance of illiteracy in South Africa.
Fear of the written word.
Illiteracy is not a commonly talked about issue and people who it does not directly affect are unaware of the huge impact this problem has on society. A series of print ads that highlights how individuals that suffer from being illiterate can develop a fear of the written word and brings to light the issue of illliteracy.
